The Edge Rooftop With Joel Corry

Secured and delivered an exclusive rooftop party with international DJ Joel Corry (UK), creating a one-of-a-kind brand moment for The Edge.

The high-energy event was broadcast nationwide across The Edge network, blending live radio with an invite-only experience to maximise reach and drive FOMO.

I managed all elements of the campaign from talent liaison and event management to broadcast coordination and content capture, ensuring a seamless execution.